WASHINGTON, D.C. (April 5, 2023) – D.C. United have today announced that the club and Pepsi have agreed to a multi-year partnership deal, making Pepsi the official soft drink of D.C. United.
To celebrate the new partnership, D.C. United will be offering 50 percent off on all Pepsi beverage products at concession stands, including all fountain and bottled products, for the club’s home game against the Columbus Crew on Saturday, April 8 at Audi Field.
“D.C. United are proud to welcome Pepsi, a titan in the beverage industry to the club’s growing partner portfolio,” said DanitaJohnson, President of Business Operations, D.C. United. “The introduction of a globally established and well-recognized brand like Pepsi to the Black-and-Red family as one of our valued Platinum Partners marks the continued progression of our business.”
“We are excited to put Pepsi at the center of one of the winningest clubs in MLS history and to serve soccer fans in our nation’s capital at Audi Field,” said Heather Hoytink, President, South Division of PepsiCo Beverages North America. “PepsiCo and D.C. United both have a passion to bring joy, excitement and refreshment to supporters, and we’re ready to take their experience at the game to the next level.”
Audi Field, the club’s downtown Washington, D.C. stadium, will now carry a wide array of Pepsi beverages and products for all events held at the stadium, including all D.C. United home matches. Pepsi will receive prominent branding throughout Audi Field, premium client appreciation benefits at D.C. United home matches, and exposure and inclusion across the club’s social and digital media channels.
For more information about D.C. United please visit: www.dcunited.com.
About D.C. United
One of the founding clubs of Major League Soccer in 1996, D.C. United are among the most decorated teams in the United States with 13 domestic and international trophies.
D.C. United have called the District home for the past 27 seasons and play their home games at Audi Field in the Buzzard Point neighborhood of Southwest, Washington, D.C, which opened in 2018. In addition to D.C. United games, the 20,000-seat soccer-specific stadium hosts over 100 events year-round, including the District’s premier arts, culinary, and music festival, Unite the District Fest. Audi Field is also home to America’s number one sportsbook through a partnership with FanDuel Group.
The Black-and-Red have won the MLS Cup four times (1996, 1997, 1999 and 2004), the Supporters’ Shield four times (1997, 1999, 2006 and 2007) and the Lamar Hunt U.S. Open Cup three times (1996, 2008 and 2013).
For more information and club updates, please visit www.dcunited.com and find us on social media @dcunited.
About Pepsi
With roots dating back to 1898, PepsiCo Beverages North America (PBNA) is one of the largest beverage companies in North America today. Comprising nearly 60,000 associates across the United States and Canada, PBNA is responsible for bringing consumers an unrivaled, iconic portfolio of more than 300 beverage choices, including 10 billion-dollar brands like Pepsi, Gatorade, bubly and Mountain Dew, as well as emerging brands in the fast-growing energy and value-added protein categories.
